Diamonds, Man’s Best Friend.
Are becoming more frequent auctions of luxury jewelry, made by Christies and Soteby’s. For example, the Bvlgari blue diamond ring is valued at more than 10 million dollars. It’s just not a ring … a work of art.
The art market has not recovered from the fall of 2008, and investors have more interest in jewelry brands, not only for its artistic value but as investment property.
Rahul Kadalie, Head of jewelry at Christie’s, noticed a new phenomenon, a growing group of young nourished or confirmed collectors with a growing interest in jewelry.
With this booming market, are increasingly common displays of jewelry and watches, in 2009, a traveling exhibition of Lalique and Cartier toured the United States in 2011, Van Cleef & Arpels is planning a retrospective of his works in Chicago. In Paris, this summer, back of the watch-house.
The perception of jewelry has changed. Now seen as an art form, as small sculptures, and not as fine jewelry.
Some collectors make good gains, just selling pieces two or three years after purchase, through the continued appreciation of the diamonds and gold in the markets. A margin of 300% could be obtained in 10 years if the rate of the rise in the prices of raw materials.
So the auction houses themselves are overwhelmed, and evaluations of the pieces fall short. For example, in April auctioned a David Webb panther bracelet, gold diamond platinum and 134 500 dollars, or three times the estimated price!.
And this is just one example, we will multiply, and multiply in 2012.
Bvlgari Blue Diamond Ring
The boldest lie behind the large single pieces of jewelry. It is a good investment strategy, and one can expect higher margins in the short term. To return to the example of Blue Diamond Bvlgari ring was bought for a million dollars in 70, thought he could reach 12 million and was sold to the final $ 15.7 million. A sweet deal.
The reasons for this passion for jewelry due in part to his own auction house, who had jewelry and sculptures along with paintings of great value. This method had the interest to express the low price of the jewelry over other forms of artistic expression, and highlight the potential it had fine jewelry.
And that the most important collectors of jewelry are men, businessmen and high purchasing power. They will not wear their treasures, nor would let their wives or daughters to do so (maybe). They are treasures, unique items, small metal Picasso.
And men are predictable and do not like unnecessary risk. Betting on the stock market, real estate and currency values, which seems more risky now. What is eternal and always cost more than anything?